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A course by WIEHAN BRITZ

Unlock explosive revenue with killer email campaign ideas

Boring campaigns don't cut it anymore. Inboxes are cluttered. We'll show you how to put your email campaign ideation into overdrive to generate higher revenue for your DTC store.

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why choose this course?

This dynamic course equips DTC operators and email marketing agencies with new ways to generate successful email campaign ideas, proven across 100+ DTC brands.

Discover 15+ tactics to scale your campaign ideation process.

Short and practical videos that are easy to digest.

Gain access to free worksheets and templates.

Lifetime access so it can be a permanent part of your toolkit.

We’ll notify you when new course content and resources are added.

Ask questions and receive answers from ideation experts.

Discover 15+ tactics to scale your campaign ideation process.

Short and practical videos that are easy to digest.

Gain access to free worksheets and templates.

Lifetime access so it can be a permanent part of your toolkit.

We’ll notify you when new course content and resources are added.

Ask questions and receive answers from ideation experts.

Discover how to ignite and scale your campaign ideas with ChatGPT!

And so much more!

access the course

Learn how to put your email campaign ideation into overdrive to generate higher revenue for your DTC store with AI

4 Modules | 23 in-depth video-orientated & interactive lessons from wiehan britz

From Adam Kitchen, Bogdan Birtom, Sidhartha Sahoo, and Wiehan Britz

Course Introduction

In this section we'll explain how the course is structured and how to get the most out of each lesson.

0.1 Course Overview

0.2 Understanding the Importance of Email and SMS Campaigns

0.3 Tools and resources needed

Generating Creative Campaign Ideas

In this module, we will explore various methods to generate campaign ideas for your DTC brand, your client's brand, or the teams you work with.

1.1 Using ChatGPT for bulk campaign ideation at scale

1.2 Ideas by Business Goals

1.3 Ideas by Campaign Types

1.4. Ideas by Buyer Persona Profiling

1.5 Ideas by Empathy Mapping

1.6. Ideas by "Zoom In" Technique

1.7 Ideas by Competitor Analysis - Amazon Store Listings

1.8 Ideas by Competitor Analysis - Blog Content Scraping

1.9 Ideas by Competitor Analysis - Tapping into Paid Ads

1.10 Ideas by Data Collection

1.11 Ideas by Design Inspiration Sites (e.g., Pinterest)

1.12 Ideas by Marketing Psychology Principles

1.13 Ideas by Tapping into Customer Support Tickets

1.14 Ideas by User Segments (Cohorts)

1.15 Ideation by Scouting YouTube

1.16 The Elements of Value Pyramid

1.17 Ideas by Other Research Methods

Practical Exercises & Final Project

In this module, you'll be given the opportunity to put what you've learned into practice.

2.1 Introducing Duradry & Overview of Practical Exercises

Conclusion & BONUS Items

In this module, we will wrap up the course and also provide you with a bundle of bonus item goodies that you can use to bring more fire to your email and SMS marketing efforts.

3.1 Recap of Key Learnings

BONUS Items

Rave reviews about this course

Wiehan’s course, ‘Create KILLER eCommerce Email Campaign Ideas,’ is a game-changer! This course delved into the nuances of crafting compelling content that resonates with the audience. His insights into consumer psychology and behavior were invaluable, helping me understand how to create emails/SMS that not only capture attention but also drive action.

Myrell Isanan

Email Quality Assurance

I can totally say that Wiehan's course helped me a lot when it comes to ideation for email campaigns. It taught me to leverage tools and AI to make the task easier and more efficient.
It's also nice that the lessons are bite-sized, so they're easy to consume and not overwhelming.

Shirley Mae Japay

Email Marketing Growth Partner

I've got loads of insights from it on how to use ChatGPT prompts the right way. Great course you've put together. I'll keep referring to it throughout my journey.

Gaurav Mahapatra

Retention marketer for DTC health brands

I have got to say that this is a GREAT course.

It’s an awesome starting point if you want a good base to start getting yourself into marketing.

And even if you’re already savvy in marketing, there are several gold nuggets that I’m sure will help you optimize whatever content creation process you already have in place.

Johan Rivas

Klaviyo Email Strategist Support

FAQs

Who is this course for?

This course is tailored for DTC agency operators, founders, and marketing teams aiming to boost revenue and maximize customer value through email and SMS campaigns. Whether you're seasoned or just starting out, this program provides practical strategies to achieve your goals effectively. Gain insights and innovative ideas to drive growth, increase profitability, and enhance customer retention in the dynamic DTC landscape.

Who is this course NOT for?

This course is solely focused on generating email and SMS campaign ideas and doesn't delve into advanced email strategies, flow automations, or technical work. If you are looking for an end-to-end course on how to become a better email marketer, we suggest you consider this course as well.

How fast can I expect to get results from this course?

Results vary based on individual implementation and industry dynamics. Many see improvements shortly after implementing course strategies, with noticeable results within weeks. Consistency and dedication to applying these techniques are key to realizing sustained campaign performance enhancements.

Elevate Your Campaigns, Skyrocket Your Revenue Gains

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